product Archives - Don Enright

Interpretive Planning: Spice Girls Edition

by Don EnrightEvaluation, Planning, Visitor Experience March 8, 2019October 23, 2023No Comments

I’m an interpretive planner and visitor experience consultant, and when I start a new project with a client, we spend a fair bit of time identifying goals. We often start with a blank-slate, blue-sky approach: “So! What are we trying to achieve here?” But the more I do this goal-setting business, it occurs to me …

What is a Visitor Experience Product?

by Don EnrightPlanning, Product Development September 28, 2018November 25, 2018No Comments

In the tourism or visitor experience sector, the term “product” is used broadly. It refers to anything you offer to your public, in which they might invest money or time. Note that in this sense, we don’t differentiate between products and services, the way one might elsewhere in the business sector. Our products often are …