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I hope this email finds you... coping. My god what a strange and troubling time.
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I am working a lot lately with smaller organizations—nonprofits and small government agencies with limited means and big dreams. it's inspiring and challenging.
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I was thinking of offering a series of free webinars that delve into some of the nuts and bolts of visitor experience planning. The first one would likely be about how to construct an interpretive content matrix that isn't stuck in the 1990s. (And I promise you it will be more fun and interesting than the subject matter sounds.) Let me know if this kind of thing interests you and when would be a good day/time to run it during the week. If there's interest, I will put it in next month's newsletter.
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Stop designing for generations. Design for life.
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For a while there, everyone was all about targeting Millennials. Fast forward to today, and suddenly, it’s all about Gen Z. Millennials? Barely mentioned. So what happened?
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The Power of Asking the Right Questions
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Interested in finding out how your community really feels? It's all about asking the right questions. Here are a few of my favourites.
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The art of inspiring: a planner's perspective
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Right now I’m thinking about connecting people to the sights and sounds and facts and stories of the Olympic Peninsula in the Pacific Northwest. It’s a cool assignment, and a weighty one. This is surely one of the most beautiful places on Earth—and one of the more vulnerable, with thousands of ships chugging through every year on the way to …
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The Fine Art of Firing Volunteers
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Yes, firing volunteers is a thing. No, you shouldn't do it lightly. I have had the pleasure of working with volunteers in a few different capacities. I have managed volunteers in the public sector and in the nonprofit sector. I have worked in places where volunteers were treated like high-maintenance guests, and I have worked in places where they were …
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