Category Archives: Audiences

Understanding Our Audiences

What do you really know about your audiences? An introduction to market segmentation in the Visitor Experience sector.

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I think we should work together.

My name is Don Enright. I’m a freelance interpretive planner and visitor experience advisor: I work collaboratively with parks, historic sites, museums, aquariums and other organizations to help bring their stories to life.
Here’s what I do: Read More about “I think we should work together.”…

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What is interpretive planning?

We work with parks and museums and science centres and aquariums, to help them plan and produce their programs and exhibits. Read More about “What is interpretive planning?”…

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