| I hope things are well at your end. Work here has been busy and challenging—in a good way. I feel like I could work from sunrise to sundown and still not get ahead—but I'm not doing that. I am starting every day by cross-pollinating roses, which brings me immense joy. I'm trying to cross cold-hardy Canadian varieties with fancy tender varieties, and create offspring that are disease resistant in a completely no-spray environment. If I disappear into retirement in the next few years, it's not because I don't love interpretation—it's because frankly I love gardening more. I know that some of you understand.|
| If you have a minute, let me know how things are going in your world.|
What is your theory of change?
| A theory of change is a roadmap to the future that you want to see. It is plausible, feasible, and testable. It's job is to stand between you and magical thinking.|
Why is your e-newsletter so boring?
| As a visitor experience advisor, I'm a fairly big fan of using email to build relationships with your members and prospective visitors. And I'm not alone; generally, direct email is known to bring a higher return on investment than social media, and we manage to spend hours and hours every week trying to come up with zippy, original things to …|
Bang for the Interpretive Buck
| What happens when you have more ideas than you can handle? I just completed a really productive ideation (brainstorming) session with a client. It's for a new major exhibit we're planning. It was a ton of fun—we opened the workshop with a presentation of all the different kinds of interpretive media that could possibly go into a centre, just to …|
It's time to give the objects back.
| Virtually all arguments against repatriating Indigenous objects are rooted in white supremacy. Hey reader, did you ever have your bike stolen? I have more than once, and while I have never been successful in getting my bike back (thousands of them are stolen weekly in most cities, apparently), I'd like to take you through a thought experiment. Are you ready? …|
A Safer Space
| As part of our work with the Pacific Science Enterprise Centre, we (Double Dare Design) were asked to write and design a Positive Space graphic. This is part of a nationwide initiative, originally conceived in Ontario to welcome LGBTQ+ newcomers, that has expanded throughout the federal public service. Federal departments that sign onto the program identify Positive Space Ambassadors from …|
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