Information officers, Carnival Quebec

Evaluating Your Information Centre

Does yours rock? We’ve all been there: the very sad information centre. The staff are surly, the brochures are gone, the washrooms are horrifying, and everything digital is out of order. And I hope I can say we’ve all visited the opposite end of the spectrum. I did, recently. I walked into a clean, uncluttered, attractive information centre stocked with high-quality maps and brochures, and was […]

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sculpture face-to-face,Oslo

Making Standards Your Own

This is the third instalment of a presentation I made at the Montreal NAI/IC Conference in May, 2015. You can find part one here. Be prepared for a little conflict when embarking on a standards exercise. There are a few strong lessons I learned from the evaluation project, and I have applied them since to other initiatives. First, be prepared to open a can of […]

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town crier, london

Quantifying Sparkle, Part 2

Defining standards for personal interpretive programs This is part two of the complete text for a presentation I’m giving at the National Association for Interpretation / Interpretation Canada conference in Montreal, May 2015. You should probably start with Part One, here.  A few years ago, I was approached by one of the premier interpretive facilities in western Canada. The director of visitor experience had just hired a […]

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crowd at pyramids

Quantifying Sparkle

Defining Standards for Personal Interpretive Programs (Editor’s note: this is the text for a presentation I will be giving at the NAI/InterpCanada International Conference in Montreal, May 3-7, 2015.) I’ve had the opportunity, over the last few years, to do a great deal of traveling. I’m up to 54 countries and counting now, though my time in each has been tantalizingly brief. And as I […]

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